Do you publish an e-mail newsletter? For
those that don't, first I'll share some benefits of doing so. Then I'll focus on how you
can imitate what I did that resulted in my email box being crammed with over 200
subscription requests for my ProfitInfo Email
Newsletter (formerly named Global Profit$) within 24 hours of its taking effect, and
continued for days. (If you think
you might take advantage of the benefits of publishing an email newsletter in the future,
why not print out a hard copy of this newsletter and file it away for future reference?)
Advantages Of
Publishing An Email Newsletter
The technological power of the Internet
makes it possible for anyone with Internet access to become a newsletter publisher with
global reach, right from the convenience of their own desktop. Consider some reasons for
doing so:
- With a web site, your prospects/customers
must come to you. Not so with an email newsletter. Convenient delivery right to their
email boxes.
- It's dirt cheap! No expenses for printing,
postage, or long distance phone/Fax calls.
- You can do mass emailings without spamming
-- readers have asked to subscribe.
- Your newsletter can be used to remind your
prospects and customers of your products and services - or to visit your web site for more
details on them.
- Any marketer worth his salt knows the
importance of repetition with a marketing message. An email newsletter is an ideal way of
reminding prospects/customers of your existence. It's a good way to follow up and keep in
touch with contacts you've made.
- Suppose someone visited your web site and
perhaps considered buying one of your products or services. Something came up in their
busy life and they forget about it. But your email newsletter lands in their email box,
they read it, their interest is piqued, and they end up visiting your web site again and
ordering one or more of your products or services.
- Some publishers end up profitably selling
ad space within their newsletters. For an example, check out: http://ProfitInfo.com/ads.htm.
How To Get 'Tons' of
Subscribers
For Your Email Newsletter
CAUTION: Make sure you
have the time and server space to handle a 'ton' of email messages within a day or so
after this technique takes effect. It's quite possible that you'll also get swamped with
subscription requests.
What I did to get flooded with email
newsletter subscription requests was post an announcement to the NEW-LIST mailing
list, which is emailed to thousands of subscribers.
Within the dotted lines below is a copy
of the message that I posted to the list, (updated to reflect the existing newsletter
format) so you'll have an idea of the format I used. (I just copied the format of another
message that was posted.)
After the example I'll explain how you
can subscribe to the NEW-LIST announcement list and post an announcement for your own
email newsletter.
==========================
(MESSAGE HEADER):
Subject: NEW: ProfitInfo Email Newsletter
To: NEW-LIST@HYPATIA.CS.WISC.EDU
(MESSAGE BODY):
ProfitInfo Email Newsletter via Subscribe@ProfitInfo.com.
This email newsletter is delivered
approximately once monthly.
Here you'll discover business success
tips, free offers, and business building resources to help you profit - online and off.
A few previous articles include:
*You, Too Can Extract Gold From
Information
*How You Can Buy Safely Over The Internet With Your Visa Or MasterCard
*Have E-Mail Robots Work For You 24 Hrs. A Day
*Creating Your Own Disk-Based Publications
*Using Online Market Research To Grow Your Business
*Profit From The 'Secret' Of The Copycat Principle
To start your FREE E-Mail Subscription to
Marty Foley's ProfitInfo Email Newsletter, send a blank email message to: Subscribe@ProfitInfo.com.
****WARNING: INFORMATION IS POWER. NOT
BEING INFORMED ABOUT TRUE BUSINESS SUCCESS IS HAZARDOUS TO YOUR BOTTOM LINE!****
Owner: Marty Foley of Victory Ventures
MFoley@ProfitInfo.com
Discover more profit-building resources
for your business success, online and off, at: http://ProfitInfo.com
========================== |
That's all there is to it.
To subscribe to the NEW-LIST Mailing
List, send email to: LISTSERV@HYPATIA.CS.WISC.EDU.
In the body of your email message,
type: SUBSCRIBE NEW-LIST
As a follow up to the initial
subscription request you send to the Listserver, you'll receive a confirmation message. As
the instructions will tell you, all you need to do is hit REPLY and type: "ok"
(without the quotation marks) in the body of the message. Don't include any other text,
and disable your sig file.
Once subscribed, you might want to wait
until you receive some postings of other announcements from the list until you get a feel
for the format.
When creating your announcement to post
to the NEW-LIST Mailing List, it's just like creating any other effective marketing
communication. Be sure to stress the benefits of your newsletter, as you can see that I
did in the example above.
It has been interesting to hear about the
results some others have had by using my tip. A few were even frustrated because they
couldn't keep up with all the subscription requests!
TIP: If you've already
announced your email publication to New-List in the past, you can use it again to announce
changes to your list, such as if you change the frequency of publication (for
example, from monthly to bi-monthly, etc.).
I used it when I changed the name of my
newsletter from Global Profit$ Email Newsletter to ProfitInfo Email Newsletter... and
harvested another crop of subscribers. You will see other examples of the types of changes
you can use as an opportunity to post again once you've been on the list for some time.
Article by Marty Foley of http://profitinfo.com. His FREE ProfitInfo Email
Newsletter reveals tips, resources and strategies for building your Internet profits now: Subscribe@ProfitInfo.com. You already know the
basics - now let Marty's new 288 pg. printed handbook, "Internet Marketing
Goldmine," help advance your cybermarketing to the next level -guaranteed! Visit: http://profitinfo.com/v3.htm |